Just like your personal identity that makes you the way and what you are. Brands also have their identity lets see how.
What is brand identity?
Brand identity is the collection of all those elements which makes the right image of the company for the easy recognition of its customers.
What does designing actually do for the company?
Your brand identity is what makes your customers instantly identify you and your company.
How do you shape a strong brand identity that takes your business to the pro level?
To create a strong brand identity you need to know what you are and what you need to give to your customers. What you actually target and what you want to give to
your customers.
1. Your mission
2. Your brand personality
3. The voice of your brand
4. Unique positioning of your brand
5. Your value
● Design - the foundation of your brand identity
▪ Typography – it simply means the font that you select for your brand identity
▪ Color Palette - yes, now it’s the turn to select the color generally the customers have a different kind of attachments with the color so it is very necessary and mandatory to select the color of your brand identity wisely.
▪ Form/Shape - till the way identity is concerned you need to select the correct form and shape also for your logo or identifier.
▪ Logo – the logo design is the main crux of your brand identity, as it should clearly depict the mission vision and focus of your company and which can make a long lasting impression on your customers.
▪ Website – your website is the biggest source of your identity which makes your customer convenient enough to get the knowledge about your firm/company.
▪ Product Packaging- in case if your product is a physical one then the packaging is the main element to attract the potential/targeted customers.
▪ Email Design - design your email draft in such a way that the customers get it easy and accessible to understand and interesting enough that they can at least spare some time to read the content of your email.
Branding and identifying design service is a very crucial part of any company who wants to establish a base for their company. Top branding and identity design services are done by many skilled people in this field who have done many things in branding and identity design services.
Comentarios